PPC Management & Local SEO Experts
You’ve got your potential customer to read your blog post, visit your website, and maybe even click to open your email. Your marketing job is done, right? Not so fast. Now comes the hard part—the crucial time to tip the scales in the conversion process. You want your potential customer to take a specific action. […]
Back in the old days—before the dawn of the Internet age—customers had to flip tediously through the clunky phone book to find services from a local business. Today, the process of local search is much more streamlined and targeted. You simply type a service and location in a search engine, and up pop the details […]
What is pay per click advertising? Pay per click (PPC) advertising refers to advertising where you, the business or promoter, are paying per the visitor’s action (normally, a click) to place ads either in search engines or on major websites across the Internet. If you Google something, you’ll notice a few ads at the very […]
What is a sales funnel? A sales funnel represents the process that a customer goes through to ultimately buy a product or service. At the bottom of the funnel – People who are ready to buy At the top of the funnel – People who are starting to research their problems In the middle of […]
Gone are the days of simple advertising and word-of-mouth recommendations driving a company’s business. In today’s digital world, online credibility is everything. And if a business isn’t proactive about cultivating and repairing its online presence, it can quickly spiral out of control. First and foremost, no stellar online reputation process can fix a less-than-stellar product. […]
Email marketing is an inexpensive and valuable tool for businesses, especially local businesses. Statistics show that 77% of customers prefer to receive permission-based marketing messages through email. Its vast reach, the ability it gives you to target your audience, and its measurable outcomes are just a few reasons why every company should be emailing its […]
If you’re on top of your SEO game, then you are well aware that fresh, engaging content is one of today’s most important marketing elements. It keeps people coming back to your site and establishes you as an authority in your industry. But it can be hard to come up with topics that will be […]
Since the world has gone digital, inbound marketing has become the single most effective method of marketing. It is far more effective than the more traditional outbound marketing methods of buying ads or mailing lists. Inbound marketing involves understanding your customers’ needs and creating content on your website that attracts their attention and encourages their […]
Content marketing is one of those terms that a lot of people talk about. But few actually understand what it is or how to do it effectively. Content marketing makes use of the many different channels through which consumers learn about products or services. In order to make content marketing effective, businesses need to identify […]
For the most part, a successful business is never marketed on a whim. You need to have a plan together, your own strategy to win the battle against competition in an age where everyone fights to become noticed. It doesn’t all have to involve complex SEO stuff, either. Here are a few ways you can […]
As the leader of the digital marketing pack, Frontier Marketing specializes in PPC, Data Analytics, CRM, and jump-starting digital marketing teams.
